Curating social care digital content - learning from other industries
Keeping track of digital content, deciding what to read. listen to and watch can be daunting.
In the music industry radio and the music press used to be how peoples listening and buying decisions would be influenced. Helping people to navigate genres, styles, fads, the niche and eccentric.
However, today radio and the printed word are no longer preeminent. With youtube being the biggest music discovery platform and the hype machine being the 'have to go to' music blog review site how can people get heard above the crowd?